BUFFY SOFT-SPACE POP-UP
DATE: DECEMBER 2018
Alyssa produced a series of events for Buffy’s first pop-up in Soho, New York City.
These included: A customer scent workshop, Buffy one-year anniversary party, CBD x sleep workshop, a community plant exchange, a holiday party co-hosted by Pin-Up Magazine.
Custom Scent Workshop: Buffy x Olear Scents
Date: Dec. 4, 2018
Alyssa produced a soft-space influencer preview and custom scent workshop for Buffy. Guests had the opportunity to preview the Buffy soft-space before it opened to the public and Tatiana Godoy Betancur of Olear Scents helped them blend their own custom aromatherapy roll-ons. Attendees also enjoyed fresh juices infused with Plant People CBD and seasonal Ayurvedic bites from Divya’s Kitchen.
CBD x sleep workshop
Date: Dec. 12, 2018
Alyssa produced a CBD x sleep workshop that featured Buffy’s CEO Leo Wang and Plant People’s Gabe Kennedy discussing the ways CBD can help you unwind and ease into a deeply restorative night’s sleep. Guests had an opportunity to try Plant People CBD products, enjoy CBD-infused coconut waters, and Keetz and Co. plant bites.
Buffy and friends holiday party co-hosted by Pin-Up Magazine
Dec. 19, 2018
To celebrate the soft-space pop-up and increase brand awareness for Buffy, Alyssa produced Buffy’s holiday party, co-presented by:
Over 250 people attended the party, which was a sensory experience in celebration of the holiday season. The evening featured: